Round 2 Goes to Microsoft…
If a man named Mac Book was touting the Microsoft Surface laptop, you’d trust him, right? This is the concept behind Microsoft’s latest ad, reigniting the Mac vs. PC feud from the early aughts. This time, Microsoft comes out on top with clever world play—and a convincing list of reasons to choose a Surface.
Mickey Ds makes a Right Turn…
In brainstorming an ad’s direction, sometimes the solution is as obvious as ‘directions.’ The fries serve as a compass in Mickey D’s beautiful, minimalist ads, leading the way to the closest location for an ingenious design that’s simple and effective. When the hunger hits, just follow the fries.
Because it’s (summer) Friday...
After 222 years cooped up in the Louvre, who could blame Mona Lisa for taking Paris by storm in this joyous Perrier spot. Amusez-vous bien!
Something to taco-bout...
For its latest marketing stunt, Taco Bell will open The Bell, a taco-themed hotel, in Palm Springs. While not everyone’s cup of guac, the chain is targeting millennials with exclusive experiences, menu items, and merchandise that will surely clog all our newsfeeds come August 9.
Show, don’t only tell...
Apple employs the first rule of writing in this heartwarming spot as a ragtag group of coworkers use a range of the company’s products to prep for the presentation that may change their lives. Beautifully shot with compelling storytelling, we wish everything on TV was this sharp.